Script Flow Library
Follow the Flow. Win the Call.
Complete conversation guides from opening to close — with branching paths so you always know what to say next, no matter how the customer responds.
1
Start at the top
Every flow begins with an opening line. Read it naturally — don't recite it.
2
Follow the branch
Customer responses split the path. Pick the branch that matches what they said.
3
Land the recommendation
Every path ends with a clear product recommendation and a close.
New Customer — Domain + Website
Customer is calling to register a domain and get online for the first time.
Opening Line
Thanks for calling GoDaddy, my name is [Name]. How can I help you today?
I want to register a domain name for my business.
Great — let's get that set up for you. Before we search for the domain, can I ask: do you already have a website, or are you starting fresh?
Branching Paths
ACustomer has no website yet
No, I'm starting from scratch.
Perfect timing then. We'll grab your domain and I can show you how to get a professional website up at the same time — so everything is in one place. What's the business name or idea you had in mind for the domain?
[Gives domain idea]
Love it. Let me search that for you... [searches] Great news — that's available. I'd recommend grabbing it today since popular names go fast. And since you're building a website too, our Websites + Marketing plan bundles hosting and a drag-and-drop builder with it — so you're not paying for things separately. Does that sound like a good fit?
Recommend: Domain + Websites + Marketing
BCustomer already has a website
I have a website already, I just need the domain.
Got it — we can absolutely do that. Where is your website currently hosted? I want to make sure the domain points correctly once we set it up.
It's with [another provider].
No problem. We'll register the domain here and I'll walk you through how to point it to your existing site. One thing worth knowing — having your domain and hosting in the same place does make things easier to manage long-term. But let's get the domain sorted first. What name were you thinking?
Recommend: Domain registration + optional hosting migration conversation
Existing Customer — Security Upsell
Customer calls about their existing website. Opportunity to add Website Security.
Opening Line
Thanks for calling GoDaddy, my name is [Name]. Can I get your account email to pull up your account?
Sure, it's [email]. I'm calling because my website seems slow lately.
I can look into that for you. [Pulls up account] I can see your domain and hosting here. Slow loading can sometimes be a sign of increased traffic — but it can also be a sign of malware or a security issue. Do you have any website security or firewall protection on the site currently?
Branching Paths
ACustomer has no security
I don't think so. I never set anything like that up.
That's actually really common — most people don't realize it's a separate product. Without a firewall, your site is exposed to bots, malware, and attacks that can slow it down or take it offline. Our Website Security plan adds a firewall that blocks threats before they hit your site, does daily malware scans, and includes automatic backups. It also comes with an SSL certificate. Would you like me to add that protection today?
How much is it?
It starts at [price] per month — and it includes unlimited malware cleanups if anything does get through, plus 200 GB of backup storage. For most businesses, the peace of mind alone is worth it. Want me to get that set up?
Recommend: Website Security (firewall + malware + backup)
BCustomer already has basic security
I think I have something — I see SSL on my site.
Good — SSL encrypts data between your site and visitors, which is important. But SSL alone doesn't protect against malware, DDoS attacks, or hackers trying to get into your site. Our Website Security firewall sits in front of your site and blocks those threats before they even reach it. It's a different layer of protection. Would it help to add that today?
Recommend: Website Security upgrade — firewall layer
New Customer — Professional Email
Customer is setting up their business and needs email. Classic Gmail objection flow.
Opening Line
Thanks for calling GoDaddy, my name is [Name]. How can I help you today?
I just registered a domain and I'm trying to figure out what else I need.
Great start — you've got the address. The two things most businesses set up next are a website and a professional email address. Are you planning to communicate with customers by email?
Branching Paths
ACustomer uses Gmail
Yeah, I just use Gmail for that.
Gmail works fine for personal use, but for a business it can actually hurt your credibility. When a potential customer gets an email from a Gmail address, it can feel less professional than hearing from [email protected]. A branded email is a small investment that makes a big difference in how customers perceive you.
I never thought about it that way.
It's one of those things that's easy to overlook. Our Business Email through Microsoft 365 gives you a professional address on your domain, 50 GB of storage, OneDrive, and access to Word and Excel online — all for less than most people spend on coffee each day. Want me to set that up alongside your domain?
Recommend: Business Email (Microsoft 365)
BCustomer is open to email
Yeah, I'd like a professional email.
Perfect — we can set that up right now. Our Business Email is powered by Microsoft 365, so you get [email protected], 50 GB of mailbox storage, 1 TB of OneDrive for file sharing, and Microsoft Teams for collaboration. How many email addresses do you need — just one for yourself, or do you have a team?
Just one for now.
Easy — we'll start with one and you can always add more as the business grows. Let me get that added to your order.
Recommend: Business Email (Microsoft 365) — 1 mailbox to start
Discovery-Led Flow — Unknown Situation
Customer calls with a vague request. Use discovery to uncover the real need before recommending anything.
Opening Line
Thanks for calling GoDaddy, my name is [Name]. How can I help you today?
I need help getting my business online.
Absolutely — I can help with that. To point you in the right direction, can I ask a few quick questions? Do you currently have a domain name, a website, or any online presence at all?
Branching Paths
AStarting from zero
No, nothing. I'm starting completely from scratch.
Perfect — we can build the whole foundation today. What kind of business is it, and what's the main thing you want the website to do — get calls, show your services, sell products, or something else?
It's a cleaning business. I want people to call me.
Great — for a local service business like that, you need three things: a domain so people can find you, a website that shows your services and makes it easy to call, and a professional email so you look credible when you follow up. We can set all three up today. Want me to start by searching for a domain name?
Recommend: Domain + Websites + Marketing + Business Email
BHas domain, no website
I have a domain but no website yet.
You've got the address — now we just need to put something on it. Our Websites + Marketing plan gives you a drag-and-drop builder, hosting, and built-in marketing tools so you can get found on Google and social media. What's the main goal for the site?
Just to show what I do and get leads.
That's exactly what Websites + Marketing is built for. It includes contact forms, appointment booking, and SEO tools to help local customers find you. And since you already have the domain, we just connect it and you're ready to build. Want to get started?
Recommend: Websites + Marketing (hosting + builder)
CHas website, wants more visibility
I have a website but nobody is finding it.
That's a really common situation — having a website is step one, but getting found is a different challenge. Can I ask: are you showing up on Google when someone searches for your type of business in your area?
Not really, no.
Got it. Our Websites + Marketing plan includes SEO tools, Google Business Profile integration, and social media posting — all designed to help local businesses get found. It also includes a website builder if you ever want to refresh the site. Would it help to walk through what's included?
Recommend: Websites + Marketing (SEO + visibility tools)
Renewal Call — Retention + Upsell
Customer is renewing their domain or hosting. Use the moment to review their setup and add value.
Opening Line
Thanks for calling GoDaddy, my name is [Name]. I can see you're calling about your renewal — let me pull that up.
Yeah, I just want to renew my domain.
Of course — I've got that right here. Before I process the renewal, do you mind if I take a quick look at your account to make sure everything is set up to protect that domain long-term?
Branching Paths
ANo domain protection
Sure, go ahead.
I can see your domain is registered but doesn't have Domain Protection on it. That means if someone with access to your account accidentally — or intentionally — tries to transfer or change the domain, there's nothing stopping them. Domain Protection locks it down and alerts you to any suspicious activity. It's a small add-on but it's saved a lot of customers from a very expensive headache. Want me to add that today?
How much is it?
It's just a few dollars a year — and recovering a domain after a failed renewal or unauthorized transfer can cost $80 or more. It's one of those things that's absolutely worth having. Want me to include it with your renewal?
Recommend: Domain renewal + Domain Protection
BNo professional email
Looks good, just renew it.
Done — I've got the renewal processed. One quick thing while I have you: I notice you don't have a professional email set up on this domain. Are you using a Gmail or personal email for the business?
Yeah, just Gmail.
It's worth considering a branded email — [email protected] — especially since you already own the domain. It makes a big difference in how professional you look to customers. Our Business Email through Microsoft 365 is very affordable and includes 50 GB of storage, OneDrive, and Teams. Want me to add that today?
Recommend: Domain renewal + Business Email upsell